성균관대학교

성균관대학교

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국제하계학기 Open Class - Marketing and Consuming Culture 최종 수정일 : 2015.07.03
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Course name : Marketing and Consuming Culture: Sports, Entertainment and Technology

Date/Time : 2015. 7. 8.(Wed.) / 14:00~16:00

Classroom : 9B320 (International Hall)
 

We will talk about the role of fashion as a cultural product in our modern society and trace the evolution of fashion from the industrial revolution to this day.  Is it a reflection of our culture, or a leading force?  How are trends and popular styles determined and promoted? 



Dr. Devon Hyunjung Lee, President, Ceres Partners, Seoul, Korea 

Author of best selling book "Collaborative Economics" 
Former professor at City University of New York 


Dr. Mia Whang, Professor of Fashion Design, Centenary College, NJ, USA 
Worked as a designer at Julian, Designer's Edition, and Comme de Femme 


Ms. Eunsun Min, President/Editor, FashionBiz Korea, Seoul, Korea 


Host: 
Dr. Yun-Oh Whang, Professor of Marketing , University of Pittsburgh, PA, USA       
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